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“Hey Meg! Why so quiet?”

I got an email recently, from a reader who used to enjoy my regular posting. He wondered, “what gives?” Where was the content he used to enjoy reading?

In a nutshell - I Need to Regroup.

I’ll explain.

In the elusive hunt for everflowing greenbacks, moneda, dinero, Benjamins, good hunters and huntresses need to do one important thing to survive…

Evolve

And in the evolution of my business, as one should with any business, I must take a step back, like with art, and see the whole picture.

I’m analyzing many factors, such as:

1. What facetes of my business do I most enjoy?
   With having a “portfolio style” business, as Coach Dave Buck, CEO of Coachville, would call it - I have several main components, not just one focus. In my Coaching, Writing, Designing, and Educating - I’m looking at if there’s something I like to do more than the others.

   And in this evaluation, I come to one conclusion. Nope. I love them all. It’s the client or the project that makes the difference.

2. What do the people want?
   

   Give the people what they want - not what they should want.

   In order to follow this old adage, one really needs to study people, and their motivating factors. People are motivated in buying, and in everything they do by a force somewhere between Fear <-> Love. Where do your products and services fall on that spectrum? Where do mine?

3. What aspects of my business can I outsource?
   I have more ideas than the day is long - but everyone from the novices to the “guru moguls” all have one limiting factor in common. There is only 24 hours in a day. One needs to sleep for some of them, and if one wants a happily fulfilled life - one needs to be social for some of them, too.

   We all are working with the same limit in hours. But we can struggle with that hurdle alone, or we can get help & leap the hurdle as part of a team.

   Don’t get me wrong… I like being a solopreneur. The success of my businesses will reach the tipping point and mushroom by leaps and bounds when I can leverage the time of others.

There are other evaluation factors, too, but these are the big three that I’m re-organizing my businesses around.

I wonder how you would answer those, on your own Hunt for Money?

I couldn’t think of an “M” word that is a synonym of analysis - let me know if you come up with one!

I’ve finished the analysis of some of my marketing experiments today. With some surprising results.

Keeping in mind that the majority of my ads are “below the fold” because I’d rather readers poke around inside this site, than leave it - I can now share with you which marketing experiments have produced profit, and which are being deleted.

First of all, what hasn’t profited:

• AuctionAds - I liked the widget because it was pretty and colorful. I didn’t like the lack of control or how the ads that showed up had nothing to do with most that I write about on Center of Muse. After a three month trial - $0. It goes buh-bye.
• Agloco - I joined because I like the idea of a community based around sharing revenue for being online. And as I am online a lot, it’s a no-brainer to use the Agloco Viewbar when I’m doing non-secure surfing. I don’t use it if I’m working on anything that’s password sensitive or belonging to a client. Just-in-case. The company has not turned a profit, yet, but as I am accumulating hours and “shares” - I’m going to continue to give Agloco more time. (Think about it- Amazon didn’t make a profit at first, either!)

Stay tuned for information on what affiliate programs and advertising experiments produced enough for me to keep them & strongly recommend them to you!